create for wxrtA Chicago radio icon.It may be better to burn out than fade away, but Brainforest helped 93 XRT find a third option. As part of an overall re-branding, Brainforest created a new logo, visual identity and outdoor campaign that helped attract new listeners without alienating the fiercely loyal XRT fan base. We then took this new identity on-line with the launch of WXRT.com, an enormously successful site that has helped turn a legion of listeners into a true virtual community. |
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