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Today's professional DJ is part hip-hop artist, part high-tech engineer. We used that insight to help Denon Audio launch its newest digital turntable aimed at the elite club DJ market. With the theme "Soul of Vinyl. Mind of Denon," our creative team produced a very conceptual, visually striking brochure. On the outside, an old-school LP representing the core of the DJ craft. The inside introduces you to the amazing technical superiority Denon brings to the party. The message that Denon respects your skills while enhancing your performance struck a chord with the audience and set the table for a successful launch.

 

Denon DJ Brochure